Price: Starting from $9.00/month
Owners: Thomas Griffin & Syed Balkhi
Overall Ranking Score: 9/10
What Is OptinMonster About? OptinMonster is a bright example of the right email marketing, it’s the most powerful lead generation tool. Moreover, it’s a full conversation optimization tool for first of all marketing agencies, eCommerce websites, and other businesses.
This great program joined the first-chop email opt-in form plugin market in 2013, founded by Thomas Griffin and Syed Balkhi, and conquered the world with its interesting design and user-friendly interface. If you’re serious about promoting your business, OptinMonster will definitely help you reach success.
Email marketing is an important tool for working with the target audience and promoting on the Internet, facilitating direct communication between business and customers. The goal of such efforts is to strengthen loyalty and sales growth. Despite the existence and the emergence of many new marketing practices, email marketing remains an important tool in the arsenal of an Internet marketer. And we are not talking about spamming, we’re about the correct email strategy.
Pros & Cons of OptinMonster
- OptinMonster will help both publishers and eCommerce merchants to improve their businesses. For publishers, it’s important to make an eye-catching opt-in form and gain a lot of subscribers to the email list. Aside from developing the email list, page views are also in the list of important acquisitions. Another advantage that you’ll see is that due to OptinMonster’s strong programs you can obtain regular visitors to your website.
- For eCommerce dealers, OptinMonster works in a different way as in the eCommerce sphere the goals are totally other. It will help you decrease cart abandonment, as each unfinished shopping can have a negative impact, so with OptinMonster, you can create ways to encourage your consumers. Can’t forget about the retargeting option, which assists you to target your potential customers on your site before leaving.
- Lately, OptinMonster has had a new feature that attracted many people’s attention – the WordPress plugin. Welcome the hosted service, which is enough popular in the market. This brought tons of benefits among which the most important was the ability to manage the forms through one central location. The OptinMonster also added a lot of new features, check them.
- Exit-Intent Technology. Detects mouse behavior and shows the user a targeted message before leaning your site.
- 100% no-risk 14-day money-back guarantee.
- No coding skills required.
- It seems this kind of well-cultivated program cannot even have a minus, however, there are some small ones. For instance, there is a little problem with forms. First of all the specialists update the form designs pretty late, also the users cannot use the same forms for different websites.
- Statistically, there were complaints concerning the templates. According to users, they are not as customizable as the other tools.
Who Is OptinMonster For?
As already mentioned, OptinMonster is a strong conversation optimization tool, which allows you to improve your online business and increase revenues by different intelligent ways. Use OptinMonter to speedily develop your email list by converting leaving visitors into followers.
In the eCommerce industry, it helps your online shop increase sales conversations and reduce cart abandonment by using correct targeting tools such as OnSite Retargeting or Geo-location. The pride of OptinMonster is the ability to create A/B tests and get detailed analytics to see the level of the success of the campaign.
OptinMonster Is for anyone who runs their own website, business owners, entrepreneurs, and marketing professionals.
Recently we received the updated version of OptinMonster, where you can find useful features, which is proof that hosting services is not the only privilege of the team. To surprise the early users and always keep its dominant position in the market, the OptinMonster team has come up with plenty of new tools;
- optin form rich variety (blanks, full-screen entrance, sidebar, exit gateways, etc);
- specifically designed mobile forms;
- new processed code for faster loading times;
- yes/no question poll for the visitors;
- canvas tool for creating a full-screen, welcome mat-style or small windows optins
- gifs and sounds for the forms
- updated templates and others
- lead caputre forms
- a/b testing
- exit-intent technology
- advance technology for redirection
- analytics and insights
- onsight retargeting and personalization
- multiple form types, pop-ups, floating bars, full screen overlays, slide-ins
Being one of the best programs, OptinMonster is simply obliged to provide its adaptors with support and reliability, let’s see how they handle it;
# The fullness of new features – now OptinMonster represents a large number of tools that create for you a wider opportunity to improve your business. You have a big choice in campaigns, targeted audience, or create your own designed optin form, etc.
# Easy to use – usually OptinMonster has a very clear and understandable system, even the beginners can readily learn how to use it.
# Do everything on your own – the team has prepared extensive documentation like tutorials, guidelines, video lessons or periodically published articles for people who want to improve their businesses and do not know where to start from.
# In-house support – this is based on a ticket-system and is specifically designed for quickly communicate with the customers. The option is being accompanied by the team’s experts who are well-versed in the service.
OptinMonster is really affordable.
The pricing for it depends on you, it has 4 different options;
- Basic – $9/mo
- Plus – $19/mo
- Pro – $29/mo
- Growth – $49/mo
The first plan is the Basic for only $9, you can use it for one site license with all the standard tools. The Plus plan is not much different from Basic, you get the same pack of the Basic plan with a few extra features. The most popular is the Pro plan, which costs $29 and you get access to all the features, which are available for 3 websites. The Growth Plan is the last and expensive option, it includes everything which was in the Pro plan, plus access to 5 websites. Here you can add some custom branding, to make it look like yours, аll this is for $49. An important note, the money is billed annually.
Final Opinion of OptinMonster
Well, you all definitely understand the importance of the right marketing strategies in every business and the OptinMonster offers you a good and why not perfect option to complete it. Email marketing – here is one of the most effective ways to develop your business and reach success. OptinMonster is a real Monster in the market, it suggests the most in-depth set of tools. It’s super easy in use and is probably the best lead generation and conversation optimization tool.
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