One of the main key factors to ranking #1 in google, bing, and yahoo is knowing exactly where to put keywords for SEO. If you are a beginner website owner this can be tough to learn when first starting online. I know, because that used to me too. I now know how to insert keywords properly and thought I’d write this post to help others.
Where To Put Keywords For SEO? – 8 Key Areas
I will explain 8 key areas where you should be putting your keywords into every post you publish on your website so that you DON’T OVERSTUFF and get penalized. Too many keywords can be a problem as Google tends to punish websites that overstuff these keywords to try and “trick” the system.
You don’t want to do this!
Google wants its readers to have the best experience so It’s important to write as natural and as personable as possible. If you stuff too many keywords into your pos, it may not make sense,e therefore not providing a natural experience.
Using WordPress, I will show you exactly where to put your keywords so that you can start using this method to improve your SEO for your website.
To make sure all of your keywords go in the right places, it’s very important to use an all-in-one SEO tool.
The All-In-One SEO I like to use with my WordPress website is found at Wealthy Affiliate. I will include screenshots of exactly where I put my keywords using their system. If you have the plug-in like Yoast, you can use that tool too as I heard it’s very similar.
Here are the exact 8 places on every post to put your keyword using the all-in-one system I use at Wealthy Affiliate:
1. Keyword In Post Title
The post title is the title you want to write your full post on. This keyword should be popular but not too popular so that you can beat the competition and therefore rate #1 or close to on google, bing and yahoo. You can click here to learn how to find the best keywords to rank for.
Make sure to write your article as specific as possible to your post title. That will ensure your article rank higher in the search engines for keywords that are “most related” to your post title. Instead of repeating the same keywords over and over again (stuffing keywords), you use LSI keywords (Latent Semantic Indexing).
LSI Keywords are considered “related keywords to your main keyword.” They are simply using words/phrases that are most related to the initial keyword. You can do this just by writing naturally on the exact topic of your keyword in the post title.
Great tools you can use to find LSI keywords is KWFinder and SEMrush. Type in your main keyword and these will generate a list of LSI keywords you can use in your post article. You can then take those keywords and then type them into another keyword tool called SERP Empire which will help you rate higher in Google.
The best tool I use is called Jaaxy. Jaaxy will give you a list of the “best” post titles you can use to rank higher in the search engines. You can type in your post title and receive a full list of “related” results you can then also choose from.
TRY 30 KEYWORDS FREE BELOW!
2. Keyword In Meta Title (55 characters long)
The meta title acts as a name tag for the web page. Meta titles are read by search engine robots and seen when someone is searching the world wide web. It’s important to make your meta title captivating and that it makes sense. Make it sensible and natural for your readers as well.
Good meta titles are short but also detailed!
3. Keyword In Meta Description
The meta description is what you plan to grab your reader’s attention. It should only be a few sentences long and specific and captivating, so readers are interested in clicking on it. They also help search engines understand the content on a page. This description is usually displayed whenever that page shows up in search engine results.
4. Keyword In Social Meta Title
The social meta title is the social image is where you are going to post your social picture into Facebook, Twitter, Pinterest, etc. Copy and paste your keyword from your post title into your social meta title.
5. Keyword In Social Meta Description
The social meta description is where you copy and paste your meta description and paste it into your social meta description for Facebook, Twitter, Pinterest, etc.
6. Keyword In First Paragraph
The first paragraph is super obvious. Just make sure your title keyword is in your first paragraph written naturally. The first sentence is most ideal if you can do this. Highlighting the keyword in bold is also recommended.
7. Keyword In Image Alt Text/Tag (Image Attribute)
The Image alt text/tag is for image alt title attribute. They are “alternative text” for an image. Alt text/tags describe what the image is about t so search engines can better undeunderstand yourtt and rank it higher. This also helps screen reading tools describe images to visually impaired readers. Therefore, properly indexing your content.
8. Keyword In Image Alt Title
The Image alt title is making sure the keyword is in your image alt tag. It’s the photo you are going to upload in your post. By having the keyword in your image, search engines will know what your post is about as well. Insert this image into your post.
Knowing where to put keywords into your content is very important. Make sure to be cautious and do not “overstuff” keywords. Only put your keywords where I have mentioned above and write as specifically as possible to the keyword you chose to write about.
The most important thing to remember is to make sure your content has a “great user experience”. If you put keywords “only” in the right places, write as naturally as possible, engage with your readers like you’re talking to a friend, your articles should start indexing.
To learn more about how to rate high in google, bing and yahoo, you can read more about improving SEO for a website here.
Happy Keyword Researching!